What is a digital watermark's primary use?

A digital watermark primarily serves to indicate copyright ownership in media. This technique embeds an identifier within a digital image or document, which can be in the form of a logo, text, or other identifiers, making it recognizable and traceable.

The purpose of a digital watermark goes beyond mere decoration; it emphasizes the rights of the creator or owner by providing a means to protect intellectual property. This is particularly valuable in the digital age, where unauthorized copying and distribution of images, videos, and other media are common. By utilizing a digital watermark, creators and rights holders can establish proof of ownership and take necessary actions against unauthorized use.

Unlike securing web domain ownership, enhancing readability, or specifying a color scheme, the primary focus of a digital watermark is on ensuring that a creator’s rights are acknowledged and protected.